what we do
We have a single global mission: to map customized business and brand strategies with flawless execution.
1) Business development, brand strategy and brand management consulting:
- We work across myriad categories, from character entertainment and trademark brands to institutional, packaged goods and consumer products
- Our attention is devoted to core sustainable business and franchise brand strategies that create long-term asset value.
2) Trademark, media and entertainment licensing:
- Our core competency lends us a perspective beyond the landscape of traditional business models. This capability is a function of our longevity in both entertainment and licensing, complemented by the experience of our partners.
- We link digital media with consumer-based retail experiences that are expressions and extensions of our client’s brand.
3) New Media strategies and integration across digital platforms:
- kkm Watermark Media was established to develop and deliver content and brand messaging on myriad digital platforms; including mobile, location-based events and retail experiences.
- This strategic sequencing; in either a series of staggered or concentric circles, is a function of the new media process. Its purpose is to enable businesses and brands to bleed across the digital media landscape and create a simultaneous cascading of brand benefits, including: marketing efficiency, flexibility, brand relevance and consumer accessibility.
- Our core capabilities are grounded in an ability to identify tipping points and predict their outcome. Or said differently, how our understanding of BrandCulture helps us put culture into context.